Adform Partners with IAB Tech Lab on Open Standard for AI-Driven Advertising

Adform and IAB Tech Lab are working together on AAMP 2.0, an open protocol that builds on existing standards like OpenRTB and adds new components for AI‑driven advertising agents. Adform has already integrated the framework into its European media‑buying platform FLOW, allowing advertisers and agencies to control campaigns with AI tools such as Claude, ChatGPT, and Microsoft Copilot. The partnership aims to ensure interoperability, safety, and scalability of AI agents across the ad tech ecosystem.

Romanian Job Board eJobs Reports Record 6.7 Million Applications Despite Posting Decline

eJobs, Romania’s leading online job board, announced that more than 110,000 new jobs were posted in the first six months of 2026, a 15% decline from the previous year, while candidate activity surged to 6.7 million applications – the highest level since the pandemic peak of 2021. The surge was driven by increased job‑search activity among candidates aged 45+ and teenagers aged 16‑18. Retail attracted the most applications (2.2 million), and employers continued to focus on entry‑level positions.