Trade Republic Enlists Brad Pitt for Unconventional Marketing Campaign

Trade Republic unveiled a new advertising campaign featuring Brad Pitt, where the Hollywood star sits silently in a dark room while voiceover describes the company’s services including free account with card, 2% interest rates, and ability to invest from one euro. Marketing experts estimate the campaign cost between 1-10 million euros based on comparable celebrity endorsement deals. Trade Republic has previously used other celebrities including rapper Luciano, entertainer Bruce Darnell, and actor Sky du Mont.