eMAG Cuts 3% of Workforce Ahead of Anticipated Economic Downturn

eMAG, Romania’s largest e-commerce platform, laid off 3% of its workforce in April 2026 as a preemptive measure against anticipated economic downturn and declining consumer spending. CEO Tudor Manea stated the company observed declining real incomes starting in August 2025 and prepared organizational restructuring to withstand difficult economic conditions. Layoffs targeted offline operations (showroom closures) and content processing areas where AI adoption improved productivity. The company does not plan further restructuring in 2026.