Behavix and MyTelescope Partner to Merge Consumer Behavior Data with AI Market Intelligence

The Helsinki‑based data infrastructure startup Behavix and Stockholm‑based AI market‑intelligence company MyTelescope have formed a partnership that merges Behavix’s consent‑based behavioural data from over three million panelists with MyTelescope’s search and demand signals from platforms such as Google, TikTok, Amazon and YouTube. The combined offering will allow marketers to query consumer demographics, personas and competitor insights through AI assistants like ChatGPT, Claude and Microsoft Copilot, with an initial rollout in the United States and plans to expand across Europe, Latin America and APAC by 2027.