SumUp Launches Consumer Bank Accounts With 5% Cashback to Deepen Merchant Ecosystem

SumUp, a fintech focused on small business payments, has launched consumer bank accounts offering 5% cashback on purchases at its merchant network. The product aims to create a two-sided incentive system where consumers earn rewards while merchants receive zero transaction fees. The service is initially available in the UK, Ireland, Germany, France, Italy, and Spain, with plans to expand to all 38 of SumUp’s markets.