Spanish startup Maska launches AI platform to combat greenwashing in food, textile and tourism sectors

Maska offers an artificial‑intelligence solution that scans websites, social media, packaging and reports to verify sustainability statements made by companies in the food, textile and tourism sectors, connecting each claim with supporting evidence and relevant regulations, thereby lowering the risk of greenwashing and legal issues.

Spanish startup Maska launches AI platform to help companies verify sustainability claims

Maska is an AI-driven platform that enables companies in the food, textile and tourism sectors to verify and manage sustainability claims on websites, social media, packaging and reports, connecting each claim with supporting evidence and relevant regulations to mitigate legal and reputational risks and prevent greenwashing.