Portuguese Festive Lighting Company Launches Ice Show Expansion Into Spain
AM Experience by MK Illumination, a Portuguese company based in Braga specializing in festive illuminations and ice shows, reported 8 million euros in revenue for 2025, up from 6.8 million in 2024. The festive lighting division generated 5 million euros with 2.6 million from Spain operations. The company is expanding its ice show concept to Spain, launching in PuertoVenecia shopping center in Zaragoza in November with plans to expand to Madrid, Barcelona, Seville, Corunha and Bilbao. The ice show is expected to attract 60,000 spectators and generate 1 million euros in revenue over seven weeks.